Berlin - a city with future potential
Berlin has always been subject to constant change and development. This bears challenges and opportunities in equal measure. We need future solutions for the city of tomorrow, solutions aimed at integrating new residents, finding the best possible solutions for people to co-exist, creating jobs, and improving the quality of life of all Berliners in the long term. This will pose whole new challenges for resource management and infrastructure. Smart technologies ensuring that the city's growth will be accompanied by a greater quality of life for the people in Berlin could be part of the solution.
What does the digital transformation mean for individual citizens and for urban society as a whole? The digital revolution does not stop at people’s doorstep. In fact, it will include ever more areas of life, intelligently integrating technology in our daily lives, in public and at home.
Above all, the digital revolution will introduce more and more diverse communication into modern urban society, connecting all areas of public life in an intelligent manner. This means that the digital revolution will enable automated traffic control and management which isn’t going to be limited to cars, but will include public transportation and alternative means of transport such as car sharing, bike sharing or ride sharing offers. Different kinds of information will be linked together in a way that will be beneficial to users.
For many years, economic policy in Berlin has focused on growth areas. One of these growth areas comprises the industries that are included in the Cluster ICT, Media and Creative industries. These fields cover the digital and media industries, games developers, design and fashion, the music industry and the art market. The focus of the cluster is on the connection between innovation and creativity and promotes cooperation between individual sectors, taking into account their specific problems.
Slowly but steadily, Berlin has been transforming into a true Mecca for young and established creatives. Creative industries have become a substantial economic factor offering plenty of future potential and impacting regions far beyond Berlin’s limits.<link https://www.creative-city-berlin.de/en/ - external-link-new-window "Opens internal link in current window"> creative-city-berlin.d</link>e, a platform initiated by Projekt Zukunft, is aimed at artists, cultural workers and the creative industries and contains information about funding opportunities, scholarships, workshops, jobs, and events and has regular updates on cultural events in the city.
Management of Creative and Media Industry, Digital Economy, Projekt Zukunft
Management of Digitalisation, ICT-economy and digital Infrastructure