Readly opens office in Berlin

The service it offers is a bit like Netflix for newspapers and magazines. For a monthly flat fee of EUR 9.99 Swedish company Readly makes available to its customers hundreds of magazines which can be read conveniently on a tablet or smartphone. The flat-rate service which can be cancelled on a monthly basis currently has more than 1,500 different magazines included in its offer. 

Readly International AB, a private enterprise with headquarters in Sweden, is the company behind Readly. Its international team combines years of expertise from the areas of publishing, broadcasting, multimedia and e-commerce. The user base is international as well – Readly delivers its service to customers in more than 100 countries. These figures are impressive, even more so considering that the company was only founded in 2012. Besides the recently opened branch in Berlin, Readly has offices in Sweden, the UK and the US. 

The new addition makes sense because Berlin has always been a strong player in the newspaper business. Therefore, it seems fitting that in autumn of 2015 Readly and Berlin-based daily newspaper "Tagesspiegel" entered into a strategic partnership. The cooperation includes the publisher's ten titles, including business magazine "Köpfe", as well as titles "Gesund", "Genuss", "Oldtimer" and regional publications about Berlin.

Back in autumn of 2015, when the cooperation was made public, Philipp Graf Montgelas, head of Readly Germany, said: "We see our collaboration with Tagesspiegel as an indication that Readly and the flat-rate subscription model for magazines is gaining accepting among publishers. We are now part of the digital publishing industry in Berlin."

And, as proof of this, Readly has opened a branch office in the German capital.